La Femme Roje was founded reflecting art, design and ideas of a young ambitious designer and stylist, Rojan Hooshyar. The brand was founded on 2013, mainly by designing Handcrafted shoes which represents main components of women clothing
Iran Born, Vancouver Based designer, Rojan is the creative director and owner of the Brand. She got her master degree in information management but her love for design directed her toward her new path. Rather than self-taught experiences, she also successfully finished the (Footwear pattern making and Footwear design) course and obtained her degree from ArSutoria School to further enhance her abilities in this field. Also she’s been learning sculpturing through which she manifests lots of her creativities.
The first etudes and samples mostly are Designed and produced by a designer (creative director) in Vancouver and the final production of the product is done after final approval in Iran, Canada and Turkey. Each collection has different concept, from Rojan’s personal style and her love of different cultures and heritage, minimal approach to different traditions of a selected countries, especially her country, trying to speak in different languages with La Femme Roje clients through different collections.
Not only taking the creative design into mind, looking into offering the best quality ever, all the raw materials have been procured from the best suppliers to ensure the consistency towards the aimed quality
Rojan Hooshyar Says:
“As a handcrafted vegetarian brand, treating animals and their lives with respect is our purpose which give us the aim of adopting the cruelty-free methods to create sustainable materials. We believe in respecting the environment and we are looking into new ways of creating our fabrics with the methods that no harm comes to the animals and through using then everyone can get rid of the use of toxic and chemicals. No more fur, skin or feather in our collections trying using alternative materials instead. We source our viscose in a way that protects our natural world and the breeds that live there. We also respect our work environment and everybody in our team and believe that everyone should be treated with respect and fair Payment. The future of fashion relies on people; those who make our products, whom grow the crops, our lovely staffs and amazing customers “
And After Years, La Femme Roje designer, started to distribute its design and products in 3 different provinces in Iran and also some other countries, like Toronto, Dubai, Vancouver and Kuwait with the aim to even expand more and all over the world.